In a legal filing submitted to a UK employment tribunal, Purkayastha said the return of investment (RAOS)—an important metric ...

Whistleblower claims Meta deliberately exaggerated the success of its Shops ads to mitigate revenue losses caused by Apple’s privacy restrictions on iOS tracking.

Previously, Meta explained that advertisers will be automatically charged for their ads whenever they spend up to their set payment threshold. They’ll then be charged again at t ...

In the past 12 months, The Epoch Times has spent over $300,000 on Facebook and Instagram ads promoting political surveys to collect the emails of Canadians using a series of anonymous pages.

The updates focus on creative diversification, enhanced use of creators and Reels and expanded shopping features across ...

Malaysia Airlines (MAB) is finding itself in an unexpected position after elements of its global brand campaign “Time For” ...

Anti-suicide charity The Molly Rose Foundation has urged brands to demand more from TikTok and Meta after ads were found next to harmful content on the platforms.

In what appears to be a pattern of behavior reaching back a decade, Meta is said to have lied about ad performance numbers while quietly sidestepping Apple's iPhone safeguards.

Zocket AI is one of the world’s leading providers of AI-native advertising solutions. The company's platform has processed ...

CTV advertising platforms often try to sell small businesses on how closely the channel resembles the digital marketing ...

Meta Platforms gains traction in AI with strong capex, ad tools, and monetization momentum building on social dominance.

Meta’s AI translations tool that auto-dubs Instagram and Facebook Reels between English and Spanish with voice cloning and ...