On Monday, Uber announced it had laid off a third of its marketing department. According to the New York Times , an internal email said the team had “grown bloated.” Now its just 800 or so people.

2. Reward Out-Of-The-Box Thinking. Create an easy-to-use, widely accessible way for employees to submit ideas and thoughts directly to the marketing and communications team.

Most people will not experience iOS 7 as we’ve seen it in Apple’s marketing for the past few days, since transparent windows (which will pull your own colorful photography as a backdrop) and ...

Here are four critical steps to ensuring your marketing department stays AI forward and on the cutting edge. Most Innovative Companies Super-Early-Rate Deadline: This Friday, July 25 LOGIN ...

AMES, Iowa – Company executives take note – marketing matters. Not only does marketing pay off in the short-term, but it has a positive effect on long-term shareholder returns, according to new ...

The belief that content should be created, distributed, and used only by your marketing team is wrong and limiting to your long-term growth. A trending strategy brands need to take advantage of ...

A marketing department promotes your business and drives sales of its products or services. It provides the necessary research to identify your target customers and other audiences. Depending on ...

Layoffs have hit Peacock’s marketing department.. An estimated 50 staffers have been let go as part of a restructuring of the streamer’s marketing department under chief marketing officer ...

For decades, the Marketing Department has been the recognized leader in the discipline. Faculty research and expertise includes a broad range of topics, such as marketing analytics, consumer behavior ...

The Main Reason to Audit Your Marketing Department. The success of your company rests on the quality of both your marketing strategy and its execution. Whether you have a marketing budget of $50K or ...