A Lego instruction sheet from the 1970s ... Why do all girls need to be ... It’s imagination that counts. Not skill. You build whatever comes into your head, the way you want it. A bed ...

In December 2011, the Danish masters of toy bricks and mini-figures introduced Lego Friends, a new line of building sets geared toward girls, to much skepticism, reflection and even, in some ...

LEGO is seeking to increase its popularity among kids of all ages – and it seems to be succeeding. Over the past four years, the company has grown its bottom line by more than 64%.

The new Lego Disney Stitch set — numbered 43249 — not only moves its ears up and down but comes complete with a Hawaiian shirt, buildable ice-cream cone, and decorative flower.

LEGO® gifts for girls under £100 that are perfect for creative play *If you click on a link in this story we will earn affiliate revenue. Brijiena Lovelace; Published: 15:50, 10 Apr 2024; ...