The revival follows the massive success of College Football 25, which became the best-selling sports game of all time. With NIL (Name, Image, Likeness) deals now enabling player compensation, EA has the green light to bring back college hoops with real athletes and authentic branding.

EA Sports appears to be capitalizing on the wildly successful recent return of its college football franchise -- and is now playfully teasing what looks like a long-awaited comeback for the college basketball version. "Bring the Madness. Let's run it back," EA Sports posted on social media Monday morning.

EA Sports has teased the return of the College Basketball video game. In a series of tweets put out on Monday, June 30, EA Sports announced what appears to be the return of a college basketball video game. Bring the Madness. Let’s run it back. #CBB #ItsInTheGame pic.twitter.com/iBNhGxn2yj