News

The Build-a-Bear Sanrio collection now includes a Hangyodon stuffed animal that comes with a Sayuri octopus plush.
Build-A-Bear achieves record Q1 2025 with 11.9% revenue growth, international expansion, and robust profitability.
Build-A-Bear Workshop Inc (NYSE: BBW) reported strong Q1 results, with revenue up 11.9% and adjusted earnings beating expectations. Outlook is positive.
Build-A-Bear's strategy of selling experiences drives profitability. I believe that the company is positioned for profitable growth in the future. See more on BBW here.
Sharon Price John has led Build-A-Bear to new heights—and her journey to the C-suite started serving people burgers at a Fortune 500 fast-food chain.
Build-A-Bear's CEO helped bring the brand to new heights—Sharon Price John and her journey to the C-suite started as a teenager working at a local McDonald’s.
Sharon Price John says Build-A-Bear has leveraged nostalgia by collaborating with brands like Pokémon to boost plushie sales in the "kidult" market.
According to Yahoo News, Build-A-Bear rolled out some new adult-themed offerings for Valentine's Day. It's Build-A-Bear's "After Dark" collection that has some people disgusted.
One child’s birthday party at Build-a-Bear did not go how the parents had hoped. In a post on Reddit’s r/Parenting forum from 2019 that is again going viral, one mom shared her experience ...
People have been left divided after spotting some unusual bears and outfit options on Build A Bear's website - while some say they are 'disgusting', others think they are 'iconic' ...
Sharon Price John was aware that Build-A-Bear wasn’t just selling plush bears; they were purveyors of an emotional experience.
Afro Unicorn and Build-A-Bear have embarked on a magical collab, offering shoppers a chance to create a unique plush friend.