The alternative Ford logo was created back in 1966 by Paul Rand, the legendary designer behind some of the most iconic logos, ...

The British luxury automaker redesigned its emblem for just the fifth time in over a century. Bentley has updated its emblem ...

Of the 32 franchises in the NFL, the 81-year-old Browns are the only team that has no logo on its helmet. This has been a ...

Adjusting the White House logo is nothing new. Over the past several years, each incoming administration has introduced its own updates to the design, which traditionally depicts the White House ...

DURHAM, N.H. (AP) — The University of New Hampshire has a new logo — a blue and white shield featuring the letters "NH." The design was unveiled Saturday night during a men's hockey game.

The updated design is a slightly more detailed and architectural version of the flat logo introduced during the Trump administration. "Following the tradition and the legacy of past White House ...

The design studio behind the U.S. bicentennial emblem was asked to brand America’s 250th anniversary. Per one of its designers, an impossible job called for “an impossible construction.” ...

On Friday morning, the Utah Jazz finally unveiled their long-awaited and oft-maligned rebrand, featuring new white, black, yellow, and purple jerseys, as well as some new court designs.

Jaguar has debuted new logos and graphic designs, preparing to relaunch itself as an exclusive, high-priced luxury EV brand that competes in the league of Rolls-Royce and Bentley.; A new "leaper ...

The official logo of the Alabama Democratic Party, adopted in 1904 and not replaced until 1966, featured an illustration of a crowing rooster and the slogan "White Supremacy, For the Right." ...

The iconic blue and silver Ford logo may be known around the world, but the design started much differently back in 1903. Here's the full story.