Disney's 'Shang-Chi' Rings Labor Day Box-Office Bell, With Modest TV Ad Spend - 09/07/2021 Comscore said the action/fantasy film earned an estimated $75.5 million for three days and $90.0 million ...

Meanwhile, the Disney Plus Bundle — which currently includes Hulu with ads, Disney Plus with no ads, and ESPN Plus — will increase from $13.99 to $14.99 a month.

The tool, called “Disney’s Magic Words,” brings to the fore a new way to place ads on Disney+ and Hulu, using “a combination of AI and machine learning to analyze and tag scenes across its ...

Dive Brief: Disney announced a host of new advertising capabilities at its fourth annual Disney Tech & Data Showcase on Jan. 10, including the ability to buy ads across both Hulu and Disney+ in a ...

Disney’s ad-supported Disney+ plan became a subscription option in early December 2022. Some 3.3 million people had joined it as of the end of the third quarter, according to Iger.

Disney seeks up to $2.2 million for 30 seconds of ad time during its Oscars telecast, showing confidence in the property despite viewer dips Plus Icon Film Plus Icon TV ...