Gandon will lead ELC’s digital commerce, omnichannel media, creative operations, precision marketing and consumer insights initiatives as the company evolves towards a more consumer-centric commercial ...

Campaigns are the backbone of modern marketing, but without the right tools, they can quickly spiral into chaos. The HubSpot ...

As per the company’s financial report, marketing efforts have been increasingly centered on lifestyle, performance, and ...

Small and midsize brands are more likely to use generative artificial intelligence for video while only 36% of large brands ...

Direct mail is proving its staying power, according to new industry research commissioned by Franklin Madison Direct and ...

Without a shared view of what counts as a qualified conversion, the numbers from your sales and marketing teams can end up telling very different stories.

Experts say brands, agencies, and marketers are recognising the strength of a converged media approach, where linear TV's ...

HSIM (Hindustan School of Internet Marketing) has officially launched India’s first live digital marketing course fully ...

Singapore’s oldest English-language daily, The Straits Times (ST), is marking its 180th anniversary with a refreshed website ...

AI isn't replacing marketers—it's transforming them. Discover what the future holds and why most orgs still aren't ready for ...

According to recent findings from Lob’s 2025 State of Direct Mail: Consumer Insight Report, healthcare has emerged as one of the highest performing sectors in the direct mail space. This stems from ...

UK marketing budgets made a bounce back in Q2 2025, following their drop in the previous quarter. We look at what industry ...