But while guava is the inspiration and the mascot, the Guava Girl trend is not just an aesthetic. It’s also about embodying a sunny state of mind and exuding an inner fire and buena onda, or a “good ...

The clean girl aesthetic has been trending all over lately, so I’ve put together some looks that totally fit the vibe! When you think ‘clean girl’ think of outfits that are effortlessly chic and ...

Emerging on TikTok in the early 2020s, the clean girl aesthetic, at its core, is all about effortlessly presenting your best self. It’s about living your most productive, put-together, self ...

The term “clean girl aesthetic” may have been recently coined, but the concept itself is a sartorial tale as old as time. That is to say, it’s merely minimalism at its best.

Step aside coastal grandmother and cottagecore. TikTok has a new aesthetic to strive for, and it’s called vanilla girl. Right now, #VanillaGirl has over 416M views on TikTok with creators ...

But, who actually is 'that girl', and why are we so obsessed with being her? By now we're pretty used to the nuances of the social media world; at it's worst a never-ending conveyor belt of fads ...

The garden girl aesthetic holds a sort of retro and rustic feel to it, which is why denim is easily incorporated. The Beyoncé-inspired cowgirl lewks helped pave the way, along with stars like ...

The Sad Girl aesthetic does not go out of season, but instead adapts to it. The term “Sad Girl Autumn” was first popularized by Taylor Swift’s 2021 release, “All Too Well ...