Australia’s national flower, the golden wattle, has long appeared on stamps, emblems and awards, and is considered a symbol of unity in the country. But its use in a new logo promoting Australia ...

Australia’s new national brand logo features a kangaroo. After it’s resemblance to a Covid cell was savaged online, the National Brand Advisory went back to the drawing board.

Last week, Australia's new logo was revealed: a golden wattle flower that many were quick to point out bears an uncanny resemblance to COVID-19. As Ash Ivory argues, it wasn't just a design ...

The Australia Unlimited logo. Credit: Australia's Nation Brand Advisory Council is an industry-led body established in 2018 and chaired by West Australian mining billionaire Andrew "Twiggy" Forrest.

The mastermind behind some of Australia’s biggest logos and brands says scandal-plagued Optus and Medibank may need to completely rebrand or change their names in a bid to halt an exodus of ...