Poppi, a drink brand using low-sugar ingredients and prebiotics to make “healthy” soda, set out to create a viral influencer campaign leading up to its Super Bowl 2025 commercial. It involved sending ...
Poppi's director of PR and communication told Newsweek that the soda brand cannot wait for people to see what's next.
What about diet soda? “While diet drinks are low in calories, they often contain artificial sweeteners that some people ...
This week, skincare brand Kiehl’s debuted a hairy new font, Starbucks continued to roll out its feel-good nostalgia marketing, and an iconic ’80s soda was revived for the year 2025. Here’s all the ...