The Chicago Bears were quick to modify their logo as they changed it again five years later in 1945. The new logo saw the orange rugby bowl increase in size while a black bear crawled on top of it.

The Chicago Bears would be one of these franchises as they have been around now for over 100 years, and very little has changed when it comes to their logo and color scheme.

The Chicago Bears threw the football world for a loop last month when fans discovered a crucial change to the team’s primary logo. According to the organization’s official brand guidelines ...

The Chicago Bears' logo hasn't changed much over the years, but a viral redesign pitched on social media has the Internet divided. TikTok user @emilymorgancreates has gone viral for her impressive ...

The Chicago Bears' logo hasn't changed much from the time the wishbone "C" was introduced in 1973. Neither has blue and orange mascot head, which served as the team's secondary logo until the ...

The wishbone “C” logo has been used on the Bears’ uniforms since 1962. “The Bear head has been a co-primary mark for many years,” the Bears said in a statement to NBC Sports Chicago.

The logo swap won’t change what the Bears wear on the field. The wishbone “C,” which has been the logo the team has worn on its helmets since 1962, will remain in the same place it always ...

One thing is certain: the Bears can't mess this up. If they fail to include their new primary logo on a third helmet, it will be a brutal miss on the marketing and innovation fronts.