AI is reshaping the way marketers measure success – and Google is building the tools to match. We speak to Katrin Werres, UK ...

Real Chemistry has acquired independent healthcare marketing and communications shop Greater Than One. Effective this week, the deal brings expanded precision, stronger performance analytics and ...

Learn how to create stunning product ads in minutes using AI tools. Save time, cut costs, and elevate your marketing with ...

Stagwell is merging Assembly with ADK Global, bringing together its media network with one of Asia’s most established ...

A new Benepik report reveals challenges in channel partner engagement in India. Many companies face low engagement due to ...

You don’t need millions to succeed as a marketer, Clíona Hayes tells Tim Healey. Just the nerve to think differently and the ...

FIFA still has a lot of work to do if it wants the Club World Cup do gain the same status as the World Cup, Euros and Copa ...

OpenText has a clear focus on the MSP channel with a soon-to-be rebuilt partner program, fresh integrations and a commitment ...

Bitcoin's price has collapsed numerous times over the years, most recently in 2022 when the failure of a stablecoin and the ...

Podcasting is giving Steve Coogan greater comedic licence than ever. But where does he draw the line between himself and Alan ...

Avanade is undergoing one of the most, if not the most significant transformation in its history, as Rodrigo Caserta, the ...

AI data centers are consuming energy at roughly four times the rate that more electricity is being added to grids, setting the stage for fundamental shifts in where power is generated, where AI data ...