The voice assistant that should have given it a headstart in the ChatGPT era is struggling to catch up to a pack of rivals leading with far more powerful AI assistants. In other words, Apple is ...

Apple is also making changes to its messages app. Texters with iOS 26 will be able to change the background, or wallpaper, of a chat conversation. The feature is similar to the "chat theme ...

Apple has hinted at AI-related announcements coming at its annual Worldwide Developers Conference (WWDC) on June 10. Much depends on the specifics.

He predicted that Apple's only option to catch up was to partner with OpenAI or Google, saying it'd be nearly impossible for Apple to "close the gap" with AI competitors on its own.

Apple's former rate of innovation seems to be a thing of the past, which could become problematic in the future. Check out why I downgrade AAPL stock to a hold.

Apple is about to throw artificial intelligence into the mainstream, but some of it is similar to what its competitors are already doing. In a demo following Tuesday’s annual Worldwide ...

Apple Inc. is quickly working on an AI chat product to compete in the suddenly hot generative AI category. The tech giant is now playing catch-up against other tech giants in several key ...

The iPhone maker had a headstart in the digital assistant space by launching Siri in 2011, but challenges have left it reeling in the AI race.

In other words, Apple is falling behind in a race it originally led. Siri hit by delays. Last week, Apple confirmed that it was delaying generative AI features for Siri that were first shown off ...