I have to admit that when my 10-year-old daughter first told me that the kids in her class have gotten into Italian brainrot, ...

Obesity already is a problem in much of the developed world, but the creators of Wall-E never contemplated brain rot. That ...

Named Oxford Dictionary’s Word of the Year in 2024, “brain rot” has become a popular online term. Here are some signs and ...

The Japanese comedian and TV personality sent the internet into overdrive almost 10 years ago when he came up with the bizarre tune, which quickly became a viral sensation. His real name is Kazuhito ...

Generative AI critics and advocates are both racing to gather evidence that the new technology stunts (or boosts) human thinking powers — but the data simply isn't there yet. Why it matters: For every ...

So what did the study find? Over the course of four months, the MIT team asked 54 adults to write a series of three essays using either AI (ChatGPT), a search engine, or their own brains ("brain-only" ...

Studies indicate that there is an alarming rise of 'brain rot'—a term that has evolved from meme to reality, affecting Gen Z and Gen Alpha.

As a result of too much screen time, brain rot might be associated with symptoms like brain fog, fatigue, reduced attention span and an inability to self-regulate.

Still, for some people, the knowledge that these audios were part of the roots of Italian brain rot makes the entire phenomenon feel rotten. Are all the Italian-brain-rot characters Italian?

Is the overconsumption of "trivial or unchallenging" content online or on social media platforms causing our brains to deteriorate?

The real science of brain rot Blame cell death and fungi for brain decay, not TikTok. TikTok won't really make your brain rot. That doesn't happen until after death.

‘Brain rot’ was also declared Oxford’s Word of the Year in 2024. Here's how to know if you're experiencing it, and the many ways to counter it.