In 1938, Herman Lay purchased the potato manufacturer Barret Food Company and renamed it H.W. Lay Lingo & Company. He began his chip-selling business by selling bags of the snacks from the trunk of ...

There’s Betty Crocker; sure, her pretty face is on the box, but it’s a portrait drawn from imagination because she’s fictitious. Then there’s the third brand. No cute mascot, no human ...

Supermarket cake mix shelves feature the Big Three. There’s Pillsbury, whose Doughboy is a cartoon character. There’s Betty Crocker; sure, her pretty face is on the box, but it’s a portrait ...

LOS ANGELES (AP) - Betty White is making her mark on the nation's snail mail. The beloved actor of “The Golden Girls” fame was celebrated with a new U.S. Postal Service stamp at a first-day-of ...

Betty Crocker may smile out from many ads and boxes of cake mix, but she isn't a real person. So who created the iconic marketing image and Betty Crocker brand?

With the History Theatre’s “I Am Betty,” Cristina Luzarraga (book, additional lyrics) and Denise Prosek (music, lyrics) gave themselves the ambitious task of tracing 100 years of feminism ...

Her 75th birthday portrait was made from a computerized composite of real women. "They invited consumers to nominate women in their life who represented the values of Betty Crocker," said Bruns.

There have been nine Betty Crocker portraits since their inception in 1936. General Mills created the first radio jingle. ‘Have you tried Wheaties?’ performed by a barbershop quartet-style in ...