Deciem, the parent company behind skincare brand, The Ordinary, isn't most brands; after all, they call themselves "The Abnormal Beauty Company". Now, after launching products like a $9.90 marula oil ...

Deciem founder Brandon Truaxe is nothing if not his own man. As the (well documented) drama continues to unfold at his company's HQ – co-CEO Nicola Kilner was recently let go amid concerns about ...

Despite the current climate of uncertainty surrounding Deciem at the moment–you can catch up on the founder’s recent newsworthy moves here–the label has launched yet another brand. Focusing on ...