Apple has no true competition in the smartwatch world, especially if you’re an iPhone user. While there are a few different models to choose from, the most affordable entry into the Apple Watch universe is the SE version.

There's an Amazon Prime Day sale this week and it's a great opportunity to find bargain deals on the Apple Watch.

If you’ve been holding out for a truly great Apple Watch deal, your patience just paid off. The Apple Watch Series 10 has dropped to $299 at Amazon in an early Prime Day deal — a hefty 25% discount from its usual $399 price tag, and according to price tracker camelcamelcamel, this is the lowest price on record.