Honda and Sony joined forces in 2022 to form Sony Honda Mobility (SHM) in a bid to take on the top electric vehicle brands. Despite slowing sales for EVs and

Though it looks like a generic sedan with some luxury touches, the company is promoting it as a tech platform built for automation.

Release date, price and all you need to know about the Tesla Roadster rival - From price and range, to power and release date, everything you need to know about the upcoming Polestar 6 EV sports car

Afeela EV joint venture, leveraging Sony's software and Honda's manufacturing, is expected to launch mid-2026 in the U.S. Click here to read why SONY is a Hold.

Between its sophisticated ADAS, mediocre specs, and high price, the Afeela 1 seems both a step behind the times and built for a future that hasn't come yet.

Sony and Honda's joint-venture electric sedan made its debut during CES 2020.

The Afeela 1's debut model, the Signature series, will start at $102,900 and deliveries are slated to start in mid-2026. If that's a bit too steep for you, consider waiting until 2027 for the Origin trim. That one is only going to be $89,900. Refundable reservations will be taken online for $200 .

The price for the entry-level Afeela 1 Origin makes the Sony Honda Mobility joint venture's first vehicle the most expensive Honda passenger car since the Acura NSX Type S. That number jumps to $102,900 if you want the Afeela 1 Signature, which adds 21-inch wheels, a central camera monitoring system, and the rear entertainment system.

Sony and Honda surprised audiences at 2023 CES by announcing the jointly established electric vehicle brand Afeela and presenting a prototype for the brand's first model, the Afeela 1, a somewhat innocuous midsize liftback.

Sony has been keen to extend the wiry tentacles of its entertainment empire into one of the last places people can get the hell away from media—the car. Honda, which lately is on a journey to discover the power of friendship, is helping Sony achieve this ...

With preorders open and pricing starting at $89,900, we'll hear even more details about the Afeela 1 from Las Vegas.

That’s exactly what Sony and Honda aim to do with their new luxury-tech EV brand, Afeela. Under a joint venture known as Sony-Honda Mobility, the Afeela brand plans to launch its first car, a $60,000 luxury sedan, in 2026. You may recognize this concept ...