India’s Women’s World Cup triumph is being hailed as a watershed moment, not just for the sport, but for the business of ...

It aims to enable brands to capture and unify customer actions across online, app, and offline channels, sharing the data in ...

The partnership is expected to launch a comprehensive communications campaign to strengthen the brand’s national presence and ...

The agency will handle strategic and creative communication for both brands, working with the parent company, to boost ...

OSMO’s Nipun Arora highlights the factors driving OOH growth this festive season, with strong ad demand from auto, consumer ...

Social Samosa announces the return of #SS40Under40, a platform that honours the visionaries redefining the future of ...

The feature is designed to help community managers expand their reach and make it easier for people to discover and join ...

Meta is aligning its ad measurement models closely with Mobile Measurement Partners (MMPs) such as Adjust, Airbridge, ...

The agency will drive the platform's digital growth with full-funnel campaigns on Google and Meta to boost awareness, ...

Under the deal, the channel will be the exclusive broadcaster and digital partner for UPKL, airing the next three seasons on ...

Their methods range from starting with regional sponsorships to keep costs manageable while accessing vast fan networks to becoming truly global players.

As part of the campaign, Mia by Tanishq unveiled an outdoor innovation and a film featuring Aneet Padda, reminding women that every day deserves to feel precious.