Business technology consulting firm WorkMagic’s analysis of more than 100 lift tests conducted in the past six months, ...

Meta has expanded its AI translation capabilities for reels on Facebook and Instagram, adding Hindi and Portuguese to the ...

As TikTok Shop emerged as a major player on the social commerce scene, London-based agency Strudel has refocused nearly all ...

Creator commerce platform Howl has paid out $100 million to creators and generated $1.1 billion in sales in just three years ...

YouTube introduced a new measurement tool that consolidates data on brands’ paid advertising and organic content performance, ...

Independent podcasters with loyal audiences often hit a ceiling long before reaching the millions of downloads that attract ...

Nicholas Carlson, the former Global Editor-in-Chief of Business Insider, is building Dynamo, a TV network designed to help viewers understand how the world works through clear, educational ...

Most people call contractors to solve their home’s quirky storage problems. Danie Berger picks up power tools instead. When faced with the odd nooks and limited space of her tiny apartment, she didn’t ...

In 2010, a violent attack left Jonathan Katz-Moses rethinking his life. The Santa Barbara entrepreneur, then running a construction company, fell victim to gang violence while trying to save a couple ...

CreatorIQ Connect, an annual industry gathering now in its third year, will bring more than 1,300 creator economy professionals to the historic Ebell of Los Angeles5-16. This expanded two-day event, ...

FOX Entertainment has acquired an equity stake in Ukrainian vertical video company Holywater, positioning itself for growth in the vertical video market. The partnership focuses on original vertical ...

Gaming content creators across Europe express willingness to cover games without payment, but only when brands demonstrate genuine understanding of their channels, according to new survey data from ...