But marketing isn’t linear or deterministic. It’s a complex adaptive system, where outcomes emerge from the dynamic ...

Meta founder and CEO Mark Zuckerberg says the social media group's work on AI has produced “glimpses” of systems improving ...

Nearly half of agencies have moved to three-day in-office setups, and part-time hiring has grown, with 22% of organisations ...

Giant online retailer Amazon reported advertising revenue up 23% to $US15.694 billion in the June quarter, well ahead of overall growth. Amazon is now the world’s third largest advertising player ...

News Corp Australia has launched its commercial video pitch, All Screens for All Australians, at a media agency heavy event ...

YouTube, the platform preferred by Australia’s kid group, The Wiggles, is now included in the world’s first social media ban ...

Singapore’s Changi Airport is inviting Australian TikTok comedian Maddy MacRae to spend the day in a campaign via Connecting ...

Anytime Fitness are helping Australians find their 'fit' in a campaign via brand experience and innovation agency Akcelo.

Hamilton Island is reintroducing itself to Australian and international travellers in a campaign via The General Store. The campaign launches August 1 across outdoor, cinema, broadcast, digital and ...

Meal kit delivery service EveryPlate has collaborated with TikTok mum Mel Buttle in a campaign via We Are Different. 'Fuss Free Dinners’ campaign with Lyn (Mel Buttle) encourages Australians to calm ...

More than 80 independent media agency professionals attended the Independent Media Agencies of Australia’s (IMAA) inaugural Victorian Sound-Byte event in Melbourne. The conference yesterday showcased ...

The Red Center is an immersive workspace at the heart of the office, inspired by the Australian outback with a range of red hues and rock displays. The space features a carpet created by Indigenous ...