The five Test series attracted an average total TV audience of just over 1 million, up 39% on the 2023-24 summer.
Creative and social media agency The Content Works has been appointed to the L'Oréal Groupe agency village after a ...
Independently owned creative agency 72andSunny has appointed Wesley Hawes chief creative officer. He will spearhead the ...
BMF, Clemenger BBDO, Ogilvy, TBWA, Laundry Lane, VMLY&R, Carbon Media and The Monkeys all took a share in federal government ...
Outdated Training Data: OpenAI's GPT-4 is trained periodically, with the latest training data extending only up to April 2023 ...
Christmas advertising was all round a success, with many brands delivering some of the best results we’ve seen in a decade.” ...
Elon Musk, the world’s richest man and increasingly an important figure in the new administration of US president-elect ...
An omni-channel marketing strategy—one that integrates platforms ranging from social media to search, audio, BVOD and ...
Former Seven West Media CEO James Warburton's final year pay was $1.2 million, down from the previous year's $1.3 million.
Out-of-home (OOH) agency Revolution360 has teamed up with Cricket Australia to promote the upcoming Women’s Ashes series with an outdoor activation in the sporting precinct of Melbourne.
IPG Mediabrands has won Volvo’s media account, with reported global ad spend of $US500 million. “Excited to welcome Volvo to our family,” said Eileen Kiernan, global CEO at IPG Mediabrands.
Don’t Waste a Beat, a film urging Australians to take a Shane Warne Legacy Health Check, was revealed during the Boxing Day ...