Bud Light brought back its viral "Dilly Dilly" campaign in a weird crossover ad with Game of Thrones at the Super Bowl. The brand turned the phrase into a cultural phenomenon back in 2017.

The marketing executive that was behind the ad campaign that tanked the No. 1 beer in America seemingly got a mulligan.

Tinder and Bud Light will test various video lengths over the course of the campaign. Users who engage with the ad will be redirected to a custom co-branded page where they can show how they are ready ...

Bud Light's former marketing exec Alissa Heinerscheid, of Dylan Mulvaney campaign fame, landed a gig with the Saudi-funded LIV Golf.

Mulvaney came under fire after posting a video in April 2023 revealing the beer company sent packs of Bud Light with the influencer’s face as part of a new ad campaign and to celebrate Mulvaney ...

She added that the abuse she experienced as a result of the Bud Light campaign was 'disheartening'.

You can get in touch with Hugh by emailing [email protected] Bud Light's troubles began in ... Dylan Mulvaney in a series of social media campaigns. While intended to address a decline ...