This was one of the first big events using the Standard format. Chakki: Since the meta was so new, we predicted players would be all over the place, without a really defined way they wanted to go.

Chakki atta and fine atta were being retailed at Rs24 per kg each on May 1, while atta No. 2.5 was available at Rs22 per kg. At the same time retailers were charging Rs240-250 for Ashrafi 10-kg bag.

Why did a biscuit giant decide to extend its equity to packaged wheatflour? A chat with Parle's Mayank Shah on Parle G chakki atta The packaged atta segment comprises established brands like ...

Parle G Chakki Atta is currently being launched in the north & west zones of the country under 3 SKUs - 2kg, 5kg and 10kg with competitive pricing.

Adani Wilmar has launched a new TV commercial spotlighting the ease and convenience that Fortune Chakki Fresh Atta brings to the lives of families, thus reinforcing the brand’s message of ...

Parle G Chakki Atta is currently being launched in the north and west zones of the country under 3 SKUs — 2kg, 5kg and 10kg with competitive pricing ...

A traditional chakki or grinding stone requires constant manual labour. But this one seems to be powered by other forces. Watch the full video here.

This video has been posted by a blogger named Jugraj Singh, who posted the video on his Instagram channel, food_founder_ and captioned the video as "600 years old Atta Chakki in Punjab".

An innovative addition to that treasure trove is this clip of a ‘cycle chakki’, which serves not one but two purposes -exercise and grinding atta.