It’s official, ads are coming to WhatsApp. However, depending on how you use the popular messaging app, you may never see one ...

It ends WhatsApp’s decade-plus run of offering an ad-free messaging and calling experience. Meta, which acquired WhatsApp in ...

WhatsApp is rolling out new ad features including a subscription model that will allow channels to offer exclusive content ...

Send news tips to: [email protected] Betrayal or inevitability? Meta is putting ads in WhatsApp. More than a decade ...

Meta announced that it is adding ads and subscriptions to its WhatsApp messaging app in a June 16 press release. The social ...

They will appear in only one part of the Meta-owned messaging service, it said. The move is potentially lucrative, while ...

This choice follows other recent controversial updates, including an AI button that users have deemed cumbersome, and ...

WhatsApp said ads will be targeted to users based on information like the user’s age, the country or city where they’re ...

WhatsApp is rolling out ads. In an update on Monday, Meta announced that it will now show ads from businesses through its ...

This is especially risky in spaces where people feel psychologically safe. Whereas users are typically wary of TV advertising ...