WhatsApp is bolstering its shopping experience for both merchants and users through a new feature called Flows, which will let users complete tasks such as picking a seat on a flight or booking ...

WhatsApp incorporates the function of shopping carts for businesses, offering a new intuitive experience for users that allows companies to keep track of orders and increase their sales. This tool ...

At its global Conversations 2025 event in Miami, Meta announced a series of new features that could significantly change how ...

Meta is undertaking a strategic transformation of WhatsApp, expanding it beyond its messaging roots into a comprehensive platform that integrates payments, shopping, and artificial intelligence ...

WhatsApp users in India can now do their grocery shopping without ever leaving their messaging app. Meta announced a new integration with JioMart today, through which users can text “Hi” to a ...

Also according to the research, 80% of WhatsApp users interact with brands and companies through the app and 82% do so to request information on products and services.

India is WhatsApp's biggest market with over 400 million users, and if this new in-app shopping service is successful, we could see similar integrations in other countries.

WhatsApp, the popular messaging service owned by Meta Platforms Inc., is rolling out a shopping product in India, the first time users will be able to browse and purchase groceries and other ...