When he returned to France, alligator became crocodile ... was emblazoned with his signature croc—the first designer logo in history. In 1951, Lacoste partnered with Vin Draddy, a garment ...

The jury determined after six hours of deliberation that Choke Canyon's finger-licking alligator logo violated state and federal trademark law, infringing on the already established Buc-ee's ...

But nothing defined the classic '80s look like the Lacoste alligator shirt and a Members Only jacket. For almost 20 years, the alligator shirt was known as an Izod in North America. Izod signed an ...

Lacoste's alligator is one of the most iconic logos out there, but earlier this week, it got a huge makeover for a very important cause. On Wednesday, the French brand announced it would begin ...