The partnership enables WAG, the retail media division of Walgreens, to increase access to its first-party data at speed, ...

Using technology and Walgreens deep-rooted customer relationships, audiences can be directly connected to advertising platforms enabling wag to deliver shopper reach across the digital ecosystem ...

LiveRamp (NYSE: RAMP), the leading data collaboration partner, today announced it is powering Walgreens Advertising Group's (WAG) clean room solution. The partnership enables WAG, the retail media ...

Walgreens Advertising Group is launching new self-serve programmatic and clean-room solutions allowing brand advertisers to run campaigns more openly on their own terms. The new self-serve ...

Brands interested in exploring wag’s self-serve programmatic offering, clean-room solution and other advertising services can contact [email protected].

Walgreens Chairman and Chief Executive David Bernauer said the new logo will appear on reader boards in front of new stores and also on bags and other company-branded materials as well as in ad ...

Walgreens has launched its own advertising offering, dubbed Walgreens Advertising Group (wag). It’s designed to help brands maximize ROI through data-led execution and optimization on Walgreens-owned ...

Walgreens Advertising Group (WAG) is making good use of one of its most valuable assets: a treasure trove of first-party data from the broader organization. As the official retail media network for ...

DEERFIELD, Ill.--(BUSINESS WIRE)--Today, Walgreens announced the launch of the Walgreens Advertising Group, a modern, full-service, personalization-driven advertising offering rooted in insights ...

DEERFIELD, Ill.--(BUSINESS WIRE)--Today, Walgreens Advertising Group (wag) announced it will be launching new self-serve programmatic and clean-room solutions allowing brand advertisers to run ...

Walgreens on Dec. 3 launched the Walgreens Advertising Group, a media group focused on maximizing return on investment by extracting personalized insights from first-party data. The group uses ...