Walmart’s first refreshed logo in 17 years bears strong resemblance to founder Sam Walton’s beloved trucker-style cap. Walton, who led the retailer from 1962 to 1988, espoused 10 guiding ...

The new logo draws retro inspiration from one of ... exemplified in this trucker-style hat he wore," says the Smithsonian Institution's National Museum of American History, where another design ...

The new logo features a chunkier and bolder font compared to its predecessor. According to Walmart, the revamp was inspired by founder Sam Walton's old trucker hat. Customers will begin to see the ...

Several people online noted that they thought the new logo looks ... graphic design term for the treatment of the word "Walmart," is “inspired by Sam Walton’s classic trucker hat” and ...

The 61-year-old company unveiled Monday a refresh of its brand identity featuring a redesigned logo the company says is inspired by founder Sam Walton’s old trucker hat. Walmart’s logo now ...

The company said some of the key features of the brand refresh include a wordmark inspired by Sam Walton's classic trucker hat and brought ... company's wordmark and logo. Need a break?