But the dress was more than just a viral phenomenon − it was a boon to science. And if you participated via a tweet, a click on a poll or an argument at the dinner table, ...

In the history of viral images, #TheDress has got to be in the top 10. This unassuming photo of a party dress kicked off a global debate when people realized they were seeing it completely ...

A decade later, it turns out the ultra-viral optical illusion dress was also a boon to scientific advancement. 10 years later, 'the dress' still divides us. But we understand a lot more about why.

But the phenomenon continues to be utterly fascinating to vision scientists like me, and for good reason. The very existence of “the dress” challenged our entire understanding of color vision.

Groom Who Helped Make 'The Dress' Go Viral in 2015 Accused of Trying to Murder His Wife The internet's debate about whether #TheDress was black and blue or white and gold sparked one of the most ...

The dress and other viral illusions like the similarly ambiguous “Yanny” vs. “Laurel” audio reveal the true nature of how our brains work. We’re guessing. As I reported in 2019 : ...

It was on February 26, 2015 that a Scottish musician posted a photo of a dress on social networking site Tumblr - quickly leading to a viral online sensation.

Martha Stewart reignited the blue-or-gold dress debate on social media after her grandchildren introduced her to the viral 2015 photo. See what she had to say.

On X, formerly known as Twitter, several viral hashtags caught on, with #TheDress claiming the top spot.Professors chimed in with scientific analysis of the phenomenon, and celebrities were keen ...

It was the dress that rocked the internet back in 2015, sparking the viral debate: Is it gold and white or black and blue? On the 10th anniversary of the post, Today honored the online phenomenon ...