News

Leo Burnett’s new phone wallpaper design transforms receipts from lottery tickets into an e-donation platform, potentially paving the way for the future transformation of all charities. Drawing ...
McDonald’s Taiwan has created a series of downloadable wallpapers that serve as reminders to prompt people to donate to the Ronald McDonald House Charities (RMHC).
Jin Yang, creative partner at Leo Burnett Taiwan, said, “Gen Z can’t live without their phone, and the screen they see most of all is their mobile phone wallpaper.
Asian hipsters have long flocked to Taiwan for its unbeatable combination of jaw-dropping scenery, culture, retail therapy and addictive food culture -- something the West has only belatedly come to ...