Nike’s swoosh has officially landed on the front of every Major League Baseball team’s uniforms, and many of the league’s fans are predictably not happy about it. Uniforms that have gone unchanged for ...

You could make an argument for the interlocking "NY" of the New York Yankees, or the blue star on the sides of the Dallas Cowboys' helmets, but unlike the logos of sports teams, the Nike swoosh is ...

You’ve seen the shoe, and you know the Swoosh — but chances are you don’t know much about the history of the Nike logo, let alone that a woman was behind the iconic design. The memorable emblem was ...

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Months after debuting its .Swoosh Web3 community platform, footwear giant Nike is launching its first NFT drop there. The collection, Our Force 1 (OF1), will consist of Polygon virtual sneaker NFTs ...

Major League Baseball has long resisted the blatant commercialation of its jerseys, but an agreement recently reached with the world's premier shoe brand appears to be taking the league's uniforms in ...

Nike Virtual Studios, the sportswear giant's digital arm, and video game developer EA Sports are partnering together to bring digital creations from Nike's .SWOOSH platform to the EA Sports gaming ...

Inclusivity. If you're a girl and you grew up playing basketball, you most likely purchased boys' hoodies and basketball shorts. For as long as the game has been in existence, there's always been a ...

Nike is breaking brand guidelines by turning its Swoosh logo on its head to celebrate the growth of women’s soccer. The Swoosh logo will be rotated upward on third kits for men’s and women’s teams in ...

Smooth leather, shy pink suede, and Cactus Jack on the Back? Travis Scott’s 2026 Jordan 1 Low might be the cleanest OG of the ...