Swiss luxury watchmaker Audemars Piguet says its sales and engagement are breaking records after its risky, eye-catching ...

The Swiss luxury watchmaker’s unlikely partnership launched the colorful Royal Pop collection and a retail frenzy worldwide.

If you've got a budget of $1,500 or less, these Swatch Group brands have released plenty of great watches in 2026.

Investing.com -- Kepler Cheuvreux upgraded Swatch Group to Buy from Reduce and raised its price target to CHF225 from CHF180, arguing that stronger-than-expected sales momentum, improving ...

Swatch is turning watch shopping into a conversation with artificial intelligence, inviting customers to describe their dream design and then see it appear on a real, orderable timepiece. Instead of ...

Less than three months after the launch of the Snoopy MoonSwatch, Swatch has this morning dropped not one but three new models, this time all based on our home planet. The new watches, according to ...

Omega and Swatch know that collaborations are a surefire way to turn heads. Louis Vuitton teaming up with Supreme broke hypebeast brains. Gucci and North Face caused ...

Swatch seeks $170 million in damages from Samsung UK ruling will pave way for US enforcement Trial ends Friday, judgement expected at later date Swatch says smartwatch apps let users replicate its ...