In fact, the Japan Times reported that, while the country’s consumption has declined, the matcha frenzy has skyrocketed ...

Leaders in the matcha industry are predicting a matcha shortage this spring. Sparked by a huge surge in demand, it’s possible ...

The price point also tends to be steep for what is mostly ice, milk and syrup. Despite its prevalence in the U.S., matcha is still viewed as a specialty item and often priced a few dollars higher than ...

Boost your energy and protein with this dietitian-crafted vanilla-coconut matcha latte. This nutrient-packed drink is the ...

Local establishments from downtown to the suburbs are creating distinctive versions of the Japanese green tea beverage, ...

After hearing good reviews about Starbuck's new Iced Lavender Cream Oatmilk Matcha, I knew I had to give it a try, to see if ...

IT’S the drink of the moment – and it’s even tastier iced too. But matcha powder is usually mega expensive, meaning most ...

A global matcha shortage is expected this spring, according to multiple reports. However, experts note that matcha lovers shouldn't panic just yet as steps as suppliers in Japan, along with the ...

This matcha drink comes with a protein boost. If you swear by your morning matcha, try this protein-enhanced matcha shake. This drink packs 11 grams (g) of protein per serving, which will help to ...

Others have been slamming influencers for posting ‘matcha hauls’ and drinking gratuitous amounts. "Overconsumption is no joke, I just know some of yall drink it because it's a trend," one said.