Summertime in Maine means outdoor marketing opportunities for your business and brand. One marketing tactic that is commonly used at events or to share information with a target audience is a Quick ...

QR codes are for more than pulling up menus at restaurants. They instantly link an offline customer interaction with an online one, introducing customers to your digital brand and possibly even ...

With 45% of U.S. shoppers stating they had used a marketing-related QR code, its time to update your QR code strategy. The use of QR codes in marketing is growing, with current data showing that 78% ...

Nowadays, business owners and founders could easily find themselves drifting when thinking of what a new offering might consist of and how they might market it. Then there’s the wondering of how they ...

Whether it is through mail offers or specially designed vehicles, contracting businesses must have the ability to communicate quickly and effectively with their customers. This week, Drew Cameron ...

New ways to reach potential customers seem to emerge online every hour, so it's little wonder that some of these technology tools are ignored. One of the latest and most useful forms of marketing ...

Uniqode’s report shows that most teams put their weight behind social media and email, while QR Codes on ads rank only sixth in BFCM promotional channel usage. That puts QR Code adoption well behind ...

B2B marketers are going big on in-person experiences again after years of online-only interactions. In 2024, experiential marketing budgets surpassed pre-pandemic highs, with in-person events ...

QR (or Quick-Response) codes have been around for some time. For folks who don’t know too much about them, they’re those computer-generated black and white squares that are typically associated with ...

QR codes, once thought to be a relic of the past, are returning as a hot marketing trend. Thanks to improved smartphone technology and a consumer base seeking more and more digital interactivity in ...

QR codes are a current buzzword and increasingly being leveraged by B2B brands. Rik Barwick, director at Creativitea, provides top tips on integrating them into your campaigns QR codes (short for ...