Sales of Logan Paul and KSI's Prime drink fell in the UK. Last year, a series of lawsuits indicated that the once buzzy brand ...

Logan Paul’s Prime Hydration is losing its energy. The drink brand, founded by social media influencer-turned boxer in 2018, and its parent company have been hit with a $68 million lawsuit over ...

KSI and Logan Paul's Prime Hydration brand was expected to reach $1.2 billion in sales in 2023. Logan Paul contested claims that his energy drink is unsafe for children.

Logan Paul signs streamer RaKai for his beverage brand PRIME.

Logan Paul, ever the showman, took to TikTok to address these issues and clarify their manufacturing process.But let’s not write off PRIME just yet. They’ve shown remarkable resilience so far ...

Logan Paul revealed his gross profit for 2017, which was considerably more than the Prime Energy founder made in 2024/2025.

Prime, the energy drink brand backed by Logan Paul and KSI, suffered a dramatic fall in its UK sales in 2024, it has been ...