A new variant of preppy has gone viral online. And it involves pink clothing, cartoons, ribbons, and bowties. Many older users with a different association to "preppy" are baffled by the change.

A perfectly preppy wallpaper can entirely transform ... If you want a more timeless, classic option, stick with this blush wall collage, as this pink wall mural is romantic enough to be in a ...

In addition to using primary colors, preppy decor can include bold versions of pastels—like hot pink, golden yellow, or lime green. What are some of the challenges of preppy decorating? The main ...

So what does it mean now? According to Gen Alpha, preppy looks a lot more lax these days. Think pink Stanley tumblers and Lululemons. Confused about this shift? We’ll clue you in ahead.