But this week, she's best known as the better half of a pink JanSport backpack. Yes, for about five weeks now, Blau has been winning hearts and confusing others by living out a very happy ...

With the limited mobility audience in mind, JanSport’s new collection is ... All of the bags from the collection come in either a black, pink or tie-dye exterior.

A woman and her backpack are dating — and their story is a classic New York City romance. After 10 years of friendship, Gen Blau and her pink Jansport backpack finally decided to take their ...

Genevieve Blau and her pink Jansport backpack might just be the happiest couple on Instagram today. After their "relationship" won the hearts of the internet, Blau and her backpack were offered an ...

A New York woman has created a photo series on Instagram documenting the ins and outs of her burgeoning relationship - with her Jansport ... backpack, says that her partnership with the pink ...

This week Alex talks about his Jansport Denim ... But I loved this backpack, you know? I couldn't resist, I'm a sucker. People keep asking me if I DIYed the tie-dye, but I didn't!