DALLAS (KDAF) — Paris Hilton is back at it again, and this time she’s launching a fragrance that’s totally iconic—literally. ICONIC Eau de Parfum is a brand-new scent that’s making its ...

"ICONIC represents everything I envisioned for our debut at Ulta Beauty," says Paris Hilton. "It's a fragrance that exudes confidence, sophistication, and a signature touch of glamour—just like ...

It's a milestone moment for Paris Hilton's fragrance partnership with Parlux. It's been more than 20 years of collaboration with the beauty manufacturer and distributor on the Paris Hilton ...

That’s hot! Paris Hilton is expanding her fragrance empire with ICONIC, marking her 30th perfume since she launched her fragrance business in 2004. Over the last 21 years, Hilton’s learned a thing or ...