Amazon is as tight-lipped about a refresh of Fire as Apple is about its products, but a growing consensus among forecasters suggests the company is ready to compete directly with the iPad.

At Amazon's New York media event, CEO Jeff Bezos unveiled four new Kindles, including the full-color $199 Kindle Fire, which retails for $199. Should Apple be worried? Plus, tablet users are more ...

Amazon announced Thursday the launch of the Kindle Fire HD, new Kindle Fire and Kindle Paperwhite e-reader. Amazon chief executive officer Jeff Bezos took the stage to introduce the Kinde Fire HD ...

The new Kindle Fire could have an 8.9-inch or 10-inch screen and might be priced at $300 or less. That compares with the 7-inch screen on the Kindle Fire now, as well as Google's Nexus 7 and ...

Amazon CEO Jeff Bezos made clear his company's obsession with speedy browsing as he launched new versions of the Kindle Fire (the best-selling item on Amazon), Kindle, and a new e-reader called ...

Amazon has dropped prices on the entire Kindle lineup, and these are the best deals I've ever seen on the latest models. If ...

The new 7-inch Kindle Fire HD set to launch later this year also includes an upgrade to 2GB of RAM, a front-facing camera, Wi-Fi and available cellular connectivity.

Does Amazons' new Kindle Fire burn the competition? Sept. 11, 2012 — -- Sometimes companies make small, flowery claims about their products -- makes the perfect gift! Stunning visuals! But in ...

Kindle Fire 'sold out' as new model looms The tablet is no longer available through Amazon. And the timing of the news is intriguing, what with a new Kindle Fire reportedly to debut next week.

Along with the new Amazon Fire OS 4, announced today were 5 new devices, including the new Amazon Fire HDX 8.9, new Amazon Fire HD and Fire HD Kids Edition.

As expected, Amazon has updated its 7-inch Fire HD tablet, and added two new Fire HDX models. The new Fire HD is lighter than its predecessor, makes gains in the processor department and gets ...

This is incredible. The new Amazon Kindle Fire will cost only $199! This is a killer price for a color tablet. Even while it doesn't match the iPad's ...