And beyond that, because it’s an LED floor, you can imagine the capabilities that are available with it. So from designing new content, to video, to sponsorship activations, that’s kind of ...

LEXINGTON, KY - APRIL 14: Fans cheer as former Kentucky basketball player Mark Pope is introduced as the University of Kentucky's new men's head basketball coach on April 14, 2024, at ...

Kentucky basketball is right around the corner. In just a couple of weeks, Big Blue Nation will get their first look at both the men's and women's basketball teams on October 11 for Big Blue ...

The University of Kentucky men’s basketball team will forever have a losing record on the third court to grace the Rupp Arena floor. After just one game, it’s being replaced.