The state of Nebraska has taken an unusual approach to promoting tourism. The counterintuitive approach with self-effacing slogans – “Honestly, it’s not for everyone” – has gained a lot ...

Reps for the Nebraska Tourism Commission (NTC) have likened the Cornhusker State to a metaphorical “odd kid” in the latest leg of the state’s self-deprecating tourism campaign, which hopes ...

Nebraska’s tourism commission announced a new promotion to attract out-of-state tourists that admits “honestly, ... That comes out of the state’s $6.6 million tourism budget, he said.

Carter Frey, 9, the face of Nebraska's new tourism campaign, is shown with his cello. State officials on Wednesday unveiled the campaign and slogan, "Nebraska.

When you think “vacation,” Nebraska probably doesn’t come to mind. Maybe you think “corn,” “flat,” or even “boring,” instead. But the Nebraska Tourism Commission is trying to ...

LINCOLN — With free publicity from the state’s new, self-deprecating tourism tagline now topping $7 million, it’s no wonder officials snubbed the runner-up slogan.

LINCOLN, Neb. (Nebraska Examiner) - Frankly, it was a state tourism slogan that wasn’t for everybody. On Monday, the Nebraska tourism director announced publicly that it was ditching its edgy, 5 ...

Growing Nebraska’s tourism industry helps the state’s economic development, Sabin said. In 2022, Goodwin said, visitors to Douglas County spent about $1.46 billion — another five-year high.

Nebraska’s tourism commission announced a new promotion to attract out-of-state tourists that admits “honestly, it’s not for everyone.” But the campaign highlights pictures of the outdoors ...