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Japan's Matsushita and NEC said they would team up to develop mobile handsets and also join hands in a separate venture with U.S. chip maker Texas Instruments. July 27, 2006, 8:54 AM EDT / Source ...
The firm will embark on a major advertising campaign, changing National showrooms’ names to Panasonic, airing TV commercials and starting a mobile Web site to promote the Panasonic brand, Ushimaru ...
National is the group’s original brand, chosen in 1925 by the company’s founder Konosuke Matsushita, whereas Panasonic first saw light of day in 1955 when it was introduced solely for export purposes.
Major electronics maker Matsushita will scrap its National domestic brand name and start a marketing blitz called 'Hello Panasonic' in an ambitious drive to boost market share, company officials ...
The company, named after its late founder Konosuke Matsushita, is changing its name to Panasonic Corp. and abandoning its much-loved National brand adopted by Matsushita himself in 1927.
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