As you can see in this example, shared by digital ads consultant Samantha Noble, some advertisers are now being prompted to connect their Google Analytics account into their Meta Ad Manager ...

WhatsApp’s new features come amid a broader push to become the go-to platform for businesses to expand their customer base ...

Meta has announced major upgrades to its WhatsApp Business platform at its annual Conversations event, which will enable ...

Meta silently implemented “automatic adjustments” across several advertising accounts, giving its system authority to make significant changes to ad campaigns without explicit advertiser ...

Meta has introduced new attribution settings in its Ads platform, allowing advertisers to distinguish between all conversions and first-time conversions. How it works. Advertisers can now choose ...

Meta advertisers are seeing “automatic adjustments” implemented across their accounts, giving its system authority to make significant changes to ad campaigns without explicit advertiser ...