She created a 9-page media kit to showcase her value to brands. Tess Barclay, a micro influencer with around 35,600 YouTube subscribers and 7,400 Instagram followers. She sends a 1-page media kit ...

She credits her media kit, which she created in 2019, with helping her seal these deals. She recommends using a free template, like one from the app Canva, to create a media kit.