Mattel's deal with Warner Bros. Discovery to make toys related to the DC brand could fuel more toy sales and help Mattel compete with rivals such as Hasbro.

Mattel, Inc. (NASDAQ: MAT) and Warner Bros. Discovery Global Consumer Products today announced a global, multi-year licensing agreement utilizing DC’s ...

Every story and character, from Batman, Superman and Wonder Woman’s heroics to The Joker and ... s new deal with Mattel, and what do you hope to see from Mattel’s new DC figures?

Mattel lost the rights for certain DC toys in December 2018 to Toronto-based ... Superman and Wonder Woman's heroics to The Joker and Harley Quinn's troublemaking, are prime inspiration for ...

the Joker and Harley Quinn. (Daniel Acker / Bloomberg via Getty Images) Mattel has reclaimed highly coveted rights to create action figures and collectibles based on DC characters such as Batman ...

Through the partnership, Mattel is awarded the global licensing rights to develop and market a full range of DC-themed action figures ... Wonder Woman, The Joker, Harley Quinn, and many more.

Mattel was still allowed to produce DC-themed toys aimed at girls and preschoolers ... stories and characters including Wonder Woman, the Joker and Harley Quinn. Last year, global toy sales ...