The second article suggested that college faculties are the only major impediments to the booming enrollments and bounteous net gains in tuition revenue made possible by higher-education marketing.

Leverage MarketingProfs' 5 effective tips for marketing to college students as an opportunity to target one of the largest consumer groups in US history.

Course listing by students year for the marketing major in the College of Business at Michigan Technological University.

New College of Florida’s New Topics lecture series kicks off its 2022-23 season this month, featuring talks on timely issues such as coastal resilience and the entertainment marketing revolution ...

New College of Florida spokesperson Nathan March said the school hired Fenske to help him with “internal and external communications and marketing” after a “significant increase in demand ...

The right discussion can draw in reader interest, sometimes for years. Here are some things to consider, as you weigh how best to reach your target audience.

NIL officially became a red-hot marketing topic on July 1, 2021, when the NCAA enacted a rule to allow college athletes to profit from their names, images and likenesses (NIL). Now college athlete ...

KENT, Ohio - New sessions begin Tuesday at Kent State University for people interested in earning certificates in marketing and branding cannabis products, the medical properties of marijuana and ...

The authors’ research findings: Athletes’ image and quality of social media posts are more important than their follower counts, posts should feature sports more than personal content, and ...

Auburn University basketball great, Olympic gold medal winner and former NBA MVP Charles Barkley has partnered with the Alabama Community College System for a new marketing campaign, ACCS staff ...

Google shut down its FLoC alternative to third-party cookies tracking in favor of Topics. Here are steps marketers can take right now to prepare.

Degree Deodorant is launching a wide-ranging and inclusive marketing campaign that will endorse 14 college athletes after the NCAA's new NIL policies.