That was the case for Untuckit, a men's apparel company founded in 2010 that sells shirts that are designed to be worn untucked. To address the challenge of determining the efficacy of its TV ...

The report notes that audiences exposed to ads on Samsung Smart TVs saw a 7.9% uplift in consideration. Among Gen Z viewers, ...

American Apparel’s Marketing Mastermind Says This Is the 1 Question Creatives Aren’t Asking. Ryan Holiday, marketing director of American Apparel, knows how to create an impression that lasts.