A new phishing campaign codenamed 'Ducktail' is underway, targeting professionals on LinkedIn to take over Facebook business accounts that manage advertising ... for example, people listed as ...

LinkedIn has shared some new tips on how to maximize the effectiveness of your LinkedIn ads, based on internal research conducted on the best performing LinkedIn campaigns over the past year.

Researchers have uncovered what might be the very first artificial intelligence-powered, malicious ad campaign aimed at hijacking business social media platform LinkedIn to obtain sensitive ...

And if you're like most B2B marketers, you're taking an especially close look at your LinkedIn Ads performance. After all, you know your target audience is active on the platform, but you still need ...

Learn More Following in the footsteps of Meta, LinkedIn has announced a generative AI tool to help automate the writing part of ad campaigns housed on the professional network. Dubbed AI Copy ...

They build upon the launch of LinkedIn's video ads and carousel ads in 2018 – and dedicated ‘Thought Leadership ads’ are currently in beta across the platform. Pepper cites the example of ...

This section can help marketers fully understand the LinkedIn advertising landscape in order to measure and maximize their marketing impact. Examples of advertising insights include: Guidance on ...